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How to Maintain Platinum Blonde Hair


Amber is a web writer whose articles focus on beauty, skincare, health, and wellness!


Going from a medium-brown shade to platinum blonde hair was an unforgettable experience. I became a master of DIY hair care, including learning how to maintain platinum blonde hair.

Stylists are not lying when they say that this is a high-maintenance color. There are quite a few things that you’ll need to incorporate into your hair care routine, and you’ll need to put in some extra effort for your hair.

How to Care for Damaged, Bleached Hair

All bleached hair winds up being damaged. It took so many bleaching sessions to transform my hair from a brown to a white-blond that it was destined to be damaged. You’ll need to take special care to make sure that you don’t accidentally do further damage. If you don’t, your hair can wind up dead, and it’s impossible to recover from that.

Avoid Using Heat on Your Hair

Heat can damage your hair. If it’s already damaged, bleached hair, using any type of heat will make the damage worse. You should avoid using a hairdryer, curling iron, flat iron, etc. Eliminate heat treatments from your hair care routine if you can. Wash your hair in lukewarm water instead of hot.

If You Have to Use Heat, Purchase Heat Protectant Spray

For some events and hair types, you’re going to have to use heat. It seems like it’s simply unavoidable. In those situations, you want to use a good heat protectant spray. Heat protectant spray provides a protective layer over your hair so that you can get the look you want without the damage. I used Tresemme Heat Protectant Spray with wonderful results.

Only Wash Your Hair 2–3 Times Per Week

Washing your hair can be harsh for your hair. It strips your hair of the natural oils that it needs. Instead, implement a new routine that involves washing your hair the least amount possible. If you have naturally greasy hair, pick up some dry shampoo.

Focus on Repairing Your Hair

Once your hair is damaged, you need to change your focus to repairing your hair. There are a lot of products that you can use. Some people swear by oils and serums, while others are devoted to more natural remedies like coconut oil.

Personally, I used a leave-in conditioner every day. These are essential for adding moisture to your hair. If your hair is damaged, it’s more than likely too dry too.

Repairing damaged hair means that you should not be using cheap shampoo. If you can’t find an affordable brand for your hair type at a salon, consider other brands like Pantene, Whole Blends, or Aussie. These are all great for damaged hair, but they’re more affordable than professional products.

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Always Use Conditioner

Conditioner is damaged hair’s best friend. Once your hair is damaged, it doesn’t have the protective outer layer anymore. The conditioner helps to restore that outer layer. It can coat your hair to provide additional protection until your hair is repaired, too.


Use Purple Shampoo Once per Week

If you recently finished dying your hair white blonde, you might not have noticed the brassy or yellow tones showing through yet. It can take a couple of weeks before you start to notice a yellow hue to your currently white hair. The purple shampoo has violet hues to counteract both orange, brassy tones, and yellow tones. If you use it once per week, you’ll never have to deal with your white hair slowly turning yellow or orange.


Prepare to Head to the Salon Every Few Weeks

If you’re dying your own hair, you’ll want a stockpile of bleach to maintain your hair. Those that prefer to leave it to the professionals will need to plan to head to the salon every 3–4 weeks. It doesn’t take long for your dark roots to start growing back in, and they grow a lot faster than you realize.

Avoid Excessive Sun Exposure

The sun gives off a lot more heat than styling tools do. Too much sun exposure can quickly damage your already damaged hair. It can help your yellow and orange tones come through quicker than they normally would, too. Consider wearing a hat if you’re going to be outside for long periods of time to minimize damage.

Final Tips to Keep Your Platinum Blonde Hair Healthy

To keep your hair platinum blonde and beautiful, you’ll need to:

  • Avoid using heat
  • Invest in a heat protectant spray
  • Minimize damage from washing
  • Use condition
  • Use a hair mask
  • Use purple shampoo
  • Protect your hair from the sun
  • Make sure you have time for touch-ups

If you follow these tips, your platinum blonde hair will be as beautiful as it was in the beginning until you’re ready for a color change!

This content is accurate and true to the best of the author’s knowledge and is not meant to substitute for formal and individualized advice from a qualified professional.

© 2021 Amber Lynn

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